ClearWater Landscaping
Bringing Northern Colorado’s natural beauty online with a fresh, functional, client-focused website.
Project Description
Clearwater Landscaping came to us with a vision: to capture the beauty and professionalism of their landscaping services in a digital space that felt as inviting as the outdoor areas they create. Based in Northern Colorado, their mission is to bring charm and functionality to every yard, and we wanted their site to reflect that same mix of warmth, trust, and expertise.
Strategy
Our goal was to build a site that mirrored the company’s values: professional, approachable, and rooted in natural beauty. We focused on clear service breakdowns, easy navigation, and visual storytelling that emphasized trust and craftsmanship.
Design
We leaned into organic shapes, calming tones, and clean layouts that reflect the flow of landscaped spaces. The design balances modern professionalism with a natural feel, ensuring the site speaks to homeowners seeking reliable and creative landscaping.
Features
Service Showcase
Clear, detailed breakdowns of landscaping services designed to highlight value and build trust.
Local Lead Forms
Simple, optimized contact forms that capture inquiries from homeowners across Northern Colorado.
Project Gallery
Visual portfolio of past landscaping work, giving clients confidence through real results.
Service Area Maps
Interactive maps showing Clearwater’s coverage across Northern Colorado, helping clients know if they’re supported.
Color Palette
Primary
#03acea
Headings, key highlights, and buttons. Anchors the brand in nature and trust.
Secondary
#ddf6ff
Links, icons, and accent sections. Adds freshness and contrast.
Neutral
#ffffff
Backgrounds and text balance. Keeps layouts airy and readable.
Accents
#0095cb
Dividers, footer, and detail elements. Grounds the palette and adds warmth.
Understanding the Brief
Clearwater needed a digital presence that would match the care they put into their landscaping projects. They wanted something professional, but also friendly and reflective of Northern Colorado’s natural charm.
Research
We explored competitor landscaping websites in the region, noting patterns of cluttered layouts and generic messaging. Our aim was to create something that felt personal, with storytelling baked into both the design and copy.
Design Process
We started with a clean service-focused structure, layering in visual elements like project galleries, branded color accents, and large imagery to show their team in action. Iterations focused on making the site inviting but professional, simple but distinctive.